Sublime brings funk, soul, R&B and jazz together in a warm mix of familiar favourites and new discoveries. The station offers relaxation, positive energy and a musical environment where everyone can feel welcome.
Want to reach a highly educated audience within social class AB1? With radio spots, digital audio, online visibility, sponsorship and creative partnerships, your brand gets a place in an environment that feels relaxed, while still making an impact.
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Sublime is relaxed, but never boring. From De Sublime Ochtend and The Soul Kitchen to Sublime Classics and Candy’s World: the programming moves with listeners from morning to evening, combining music, personality and positive energy.
Listeners can find Sublime via DAB+, Sublime.nl and the app. The brand also offers digital stations focused on jazz, R&B from the 90s and 00s, soul classics and relaxed Sunday listening.

Sublime focuses on listeners aged 20 to 59 and highly educated audiences within social class AB1. This allows your brand to reach a specific adult target group within a distinctive musical environment.
Funk, soul, R&B and jazz create a relaxed yet energetic atmosphere. This gives your brand the space to make an impact during moments centred around music, positivity and connection.
Combine radio reach with digital audio, online advertising, sponsorship and a creative partnership. This allows your brand not only to be heard, but to become part of the world of Sublime.

Reach listeners with a radio commercial around relevant programmes and time slots. The campaign is tailored to the desired reach, contact frequency and the right listening moment.

Reach listeners even when they are listening to Sublime and its digital themed stations online. Use pre-rolls and mid-rolls and tailor your campaign by station, region, time slot or device.

Increase the visibility of your campaign through Sublime and the Mediahuis digital network. Combine online advertising with radio and digital audio to create multiple touchpoints.

Connect your brand with a recognisable moment, such as De Klok or a relevant programme. With an audio board and radio spot, your brand becomes consistently audible in a prominent position.

Develop a listener activation, musical collaboration, event or longer-term partnership together with Sublime. MHX supports you with strategy, concept, production and distribution.

Don't have a radio spot or complete concept yet? MHX supports you with strategy, creative concept, copy, production and distribution. This creates a campaign that fits your brand and feels natural within Sublime.
The investment depends on the chosen time slot, commercial length, campaign period, desired reach and any required production. For sponsorships, branded partnerships, activations and events, a tailored proposal is created.

Want to reach a highly educated audience with a campaign that feels good and stays with them? We combine radio, digital audio, online visibility and creative activation into a campaign that fits Sublime and your objectives.
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